Dental Website Redesign · UK-Wide

Your old website is costing you patients every day.

Replace your outdated, templated or agency-built dental website with a bespoke, hand-coded site that actually reflects your quality — and converts visitors into booked patients. No templates. No lock-in. No dental tax.

4 wkRedesign Delivery
100Lighthouse Score
Average Enquiry Growth
£0Migration Fees

Who This Is For

Three types of practice
we redesign for.

Scenario One

Stuck on an old or ugly website

Your website is three, five, maybe eight years old. It was fine once, but now it looks dated, loads slowly, and doesn't reflect the standard of care you actually provide. Patients judge you before they ever meet you — and right now, they're judging you on a website you're embarrassed to send people to.

  • Site loads slowly on mobile
  • Design looks dated vs competitors
  • Enquiry rate has stagnated
  • You cringe when you share your URL
Scenario Two

Leaving a big dental agency

You've been with Digimax, Dental Focus, Dental Media or a similar agency for years. You're paying £500–£2,000 a month on a rolling contract, but you own nothing — the website is theirs, the content is theirs, and you can't leave without starting from scratch. You're ready to own your own digital presence.

  • Paying high monthly retainer for a template
  • Locked into 12–24 month contracts
  • Can't export your own website
  • No transparency on what you're paying for
Scenario Three

Going private — or already private

You're transitioning from NHS to private, or you've already made the move and your website hasn't caught up. A private practice needs a digital presence that communicates premium quality, attracts fee-paying patients and positions your treatments at the right price point — your NHS-era website simply isn't doing that.

  • Website still references NHS services
  • No treatment pricing or premium positioning
  • Attracting price-sensitive rather than quality-focused patients
  • New private patients don't feel reassured by your site

What's Holding Your Current Site Back

The problems we
fix every time.

Template design

Your site shares its layout, fonts and structure with dozens of other dental practices. Patients subconsciously recognise it — and it signals average.

Slow load times

WordPress sites loaded with plugins and unoptimised images routinely score below 60 on Google Lighthouse — directly harming your SEO rankings.

Generic copy

Agency boilerplate copy that could apply to any dental practice anywhere. No local relevance, no personality, no reason for a patient to choose you over the practice down the road.

No SEO foundations

Missing local schema, no treatment-specific pages, weak internal linking, no location targeting. Most dental websites are invisible to Google because nobody built them with search in mind.

What You Get Instead

What the redesign
delivers.

Fully bespoke design

Built from scratch for your practice — no shared templates, no recognisable layouts, no other practice that looks like you.

100 Lighthouse score

Hand-coded HTML and CSS — no WordPress overhead. Lightning-fast load times that help your Google rankings and impress every visitor.

Copywriting included

Every word written from scratch — for your location, your treatments, your patients. Copy that converts, not boilerplate that could have come from anywhere.

SEO built-in from day one

Local schema, treatment pages, location targeting, Google Business alignment — all set up before launch so you start ranking immediately.

Before & After

What actually changes
when we redesign.

Your Current Website
  • Template shared with other practices
  • Lighthouse score below 70
  • Generic agency copy
  • No local SEO setup
  • NHS-era positioning
  • Monthly fee you don't own
  • 12–24 month contract
  • 3–5 second mobile load time
After Your 78 Dental Redesign
  • Bespoke — nobody else has this site
  • Lighthouse score 100
  • Copy written for your practice and location
  • Full local SEO from launch
  • Private patient positioning throughout
  • One-off fee — you own it outright
  • No contracts, ever
  • Sub-1 second mobile load time

The Redesign Process

From your old site
to your new one — in four weeks.

01

Discovery & Audit

We review your current site, your competitors, and your local search landscape. We identify what's working, what isn't, and what your new site needs to achieve.

02

Design & Copy

Your new site is designed and written from scratch — not adapted from a template. Copy written for your location, your treatments and your target patients.

03

Build & Refine

Hand-coded HTML and CSS. Two rounds of revisions with direct access to your designer. We don't go live until you're fully satisfied.

04

Launch & Handover

Full technical launch, SEO setup, domain migration handled. You own everything — files, content, domain. No ongoing dependency on us unless you choose it.

Redesign Results

What practices say
after their redesign.

★★★★★

"We left Digimax after four years. 78 Dental delivered a better site in four weeks than Digimax managed in four years — and we now pay a fraction of what we were paying monthly."

P
Dr Priya NairPrincipal · Previously with Digimax · Surrey
★★★★★

"We transitioned from NHS to private and our old website was a disaster for it. 78 Dental completely repositioned our digital presence — our private patient mix went from 30% to over 70% within six months."

M
Dr Marcus WebbPractice Owner · NHS to Private · Leeds
★★★★★

"Our old site was eight years old and we were too embarrassed to share it. The new site has completely changed how we introduce ourselves to prospective patients — and our enquiry rate is up significantly."

C
Dr Claire OkonkwoCosmetic Dentist · Bristol

Redesign FAQs

Questions about
switching to us.

Can you help us leave our current dental agency?
Yes — this is one of our most common briefs. We'll build your new site in full before you cancel with your current agency, so there's no gap in your online presence. We handle the domain migration, SEO redirect mapping, and everything else involved in the switch.
Will we lose our Google rankings during the redesign?
We handle full SEO redirect mapping as part of every redesign — every existing URL that has ranking value is redirected correctly to its new equivalent. When done properly, a redesign typically improves rankings rather than harming them, because the new site is faster and better optimised.
Can you redesign a site we built ourselves on Wix or Squarespace?
Absolutely. We'll audit your existing content, extract anything worth keeping, and build an entirely new hand-coded site from scratch. The new site will load significantly faster and rank significantly better than anything built on a drag-and-drop platform.
How do you handle the NHS to private transition?
We completely reposition your digital presence — new copy focused on private patient value rather than NHS access, treatment pages with premium positioning, pricing pages, and SEO targeting private treatment searches. We remove anything that signals NHS and replace it with content that attracts the private patients you want.
How much does a redesign cost?
Exactly the same as a new build — starting from £2,500 for our Starter package. We don't charge a premium for redesigns versus new builds because the work is the same. You get a fixed quote after your discovery call with no hidden extras.
Do we own the new site outright?
Yes — completely. You receive all the files, all the content, and full control of your domain. There's no ongoing dependency on us unless you choose to add our SEO retainer or Google Ads management. You're never locked in.

Ready to Replace Your Old Site?

Your practice deserves a website
that's as exceptional
as your care.

Book a free website audit. We'll review your current site, show you exactly what's holding it back, and tell you what a redesign would achieve — no obligation.

Book Free Website Audit
or email us directly
info@78dental.co.uk